Design an app that will help users develop habits and accomplish their goals.
RNNR started as a social habit app that allowed users to tailor their goals and notifications. I changed the focus to running based on user feedback.
I conducted several user interviews regarding goal setting and achievements
Sketched ideas for design and functionality.
I made quick progress through brainstorming and sketching. This allowed me to develop a paper prototype to test with users.
There are many running apps and devices in the marketplace. I tested and analyzed a number of mobile apps to determine how to differentiate RNNR from the field.
Fitbit
Runtastic
Strava
I was inspired by a painting that I saw during an art walk in downtown San Jose. I was drawn the colors of the sky with blues, reds and yellows.
Also, I loved the whimsical illustrations of Chris Fernandez and Anton Fritsler. They're fun and happy. This style can differentiate the app from the other running apps that are currently available.